AFFINITY & ASSOCIATION MARKETING

SOLUTIONS

GLOBAL MARKETING
DEVELOPMENT

BUSINESS & 
MARKETING HISTORY

SOCIAL INNOVATION & 
ENTREPRENEURSHIP

BUSINESS ETHICS &
CORPORATE SOCIAL RESPONISBILITY

SOCIAL MARKETING
STRATEGIC PLANNING

Business, Society, Innovation, Ethics & Global Marketing

Current Position:

Professor of Marketing &                     William & Elizabeth Burkavage Fellow in Business Ethics & Social Responsibility 

Address:

Kania School of Management,      
320 Madison Avenue,
Scranton, PA 18510

Email: bfranklin2@gmail.com

Phone: 570-941-7715

Career Objective

To Pursue Excellence in Teaching & Research in Marketing, Social Innovation, Entrepreneurship & International Business and Service to my Institution, Profession and to my Community  

AXCESS CAPON
TEACHING INNOVATION

CONSUMER & 
ORGANIZATIONAL BEHAVIOR